Home » List of 25 Free Backlink Checker Tools For Backlink Analysis

List of 15+ Free Backlink Checker Tools For Backlink Analysis

If you are into blogging or managing websites or SEO, you must know the importance and benefits of backlinks. Backlinks are crucial as far as search rankings are concerned!

Google and other search engines consider backlinks as trust indicators. Having more high-quality backlinks helps your site increase trust in Search Engines, which further boosts the ranking on SERPs. It’s not just about building backlinks; it’s equally essential to regularly check your website’s backlink profile to know what kind of backlinks your site has. This helps identify any harmful or toxic links that you might want to remove or disavow as the spammy links may hurt your search rankings badly.

A poor backlink profile can seriously damage your website’s ranking. Hence, it’s vital to keep a close eye on your site’s backlink profile. Thankfully, there are numerous tools available online that can assist with this task of checking backlinks. In this article, I’ll be highlighting the 15+ backlink checker tools both free and premium ones.

Let’s delve deeper into this subject and explore these fantastic tools ahead.

What are Backlinks?

In the Language of Search Engine Optimization (SEO), backlinks are the links coming into your website from other sites. They’re pretty much like connections or relationships.

Let me clarify this with a real-life example,

Imagine if you’re in touch with robbers or thieves or any people with a bad reputation, what kind of reputation will you have in society?

Bad Reputation, right?

Now, think of being linked with authoritative figures like the Prime Minister or President of your country or any good person with a great reputation in society, what kind of reputation will you have in society?

Great Reputation, right?

Search engines work somewhat similarly. They evaluate your website’s ‘reputation’ based on the sites linking to you. If your site gets links from reputable and reliable websites, your website’s ranking climbs as search engines trust your site more. But if shady or spammy sites link to yours, your ranking can take a hit as search engines will have very little or no trust at all for your site.

Backlinks aren’t the only ranking factors that determine your website’s ranking, but they’re crucial. Google sees quality backlinks as a sign of trust. The more quality links your site has, the more trust it gains in Google’s eyes, leading to a better Google ranking.

If you check your website’s link profile, you will know that there are so many spammy domains linking to your site that you haven’t built. This keeps happening to websites, which is why it’s crucial to keep an eye on your website’s backlink profile to find out the types of backlinks your site has.

You can also keep track of the links you’ve gained or lost recently which helps you stay updated about the link profile of your website, and as an SEO expert, you can take action accordingly.

To check your site’s backlinks and even spy on our competitors’ links, we use tools called ‘backlink checker tools‘. These are essential for SEO experts, webmasters, and bloggers. I’ve put together a list of 15+ free and paid backlink checker tools that can help you track your site’s ranking and peek into your competitors’ backlink profiles.

Backlink Checker Tools
Photo: Freepik (Edited)

Top 15+ Backlink Checker Tools

1. Serpstat

Serpstat’s backlinks analysis is a powerful tool for optimizing your website’s link profile. With a proprietary index, it swiftly analyzes niche edits, competitor strategies, and new opportunities. The platform provides a 40% data advantage, constantly updates live links with no duplicates, and offers manual updates for up to 500 URLs daily, ensuring a dynamic and responsive approach to link-building. Serpstat’s backlink analysis is essential for making informed decisions and optimizing your site effectively.


2. SEMrush

SEMrush techtricksworld

SEMRush which once primarily focused on keywords, has broadened its toolkit to do thorough backlink analysis. Now, it’s a top-notch backlink checker out there along with various SEO analysis capabilities. Even in its free version, it gives plenty of options for basic blog checks and lets you export data as handy PDFs. But, the real gem is its paid version – it delves deep into backlink analysis, empowering users with detailed insights into their website’s link network, and supercharging their SEO strategies.

3. SEO Profiler

SEOprofiler techtricksworld

SEO Profiler is one of the good names when it comes to checking the backlinks for free. You have to register to their site which offers about 2,00,000 link analysis report per request.

4. Majestic SEO

majesticseo techtricksworld

Majestic SEO is a great backlink analysis tool. It uses metrics like Trust Flow and Citation Flow to analyze link quality. It simplifies complex data into easy-to-read graphs for you to understand things quickly. Comparing past data helps track changes in your links over time, and spying on competitors’ strategies offers valuable insights. It’s a must-have backing analysis for SEO experts who aim to refine their SEO strategies and improve their website’s search visibility.

5. SmallSEOTools Backlink Checker


SmallSEOtools’ Backlink checker tool has the functionality to check backlinks to the particular website you mention. It is completely free and provides up to 1000 backlink reports per query. This is a handy tool for newbie bloggers and other bloggers who are hard at the budget.

6. Ahrefs 


Ahrefs is one of the best SEO tools out there, and its backlink analysis feature is just awesome. Although I love it for keyword research, the backlink analysis is great too. Based on the links, Ahrefs provides metrics like DR and UR to websites and pages to know how well the site does as far as links are concerned.

What’s unique? Ahrefs tracks new and lost backlinks in real time. Users can analyze historical data to understand changes in their link profile over time.

It helps you in competitor analysis which helps you know for which keywords your competitors are ranking, what kind of backlinks they are having, and other details. These all help you reverse engineer your competitors to rank better on SERPS.

Ahrefs offers some data for free, but if you want to tap its potential you must go for its premium version.

7. BacklinkWatch

Backlinkwatch is also one of the free backlink checker tools that use the Ahrefs crawler to index backlinks. This is a popular service used mostly by novice bloggers due to the simplicity and free nature of the service.

8. CognitiveSEO

Cognitive SEO is also a reputed SEO firm that provides great SEO services. They have forayed into the backlink analysis service too. Their free service provides reports of up to 25 backlinks per analysis. It may seem less however if you use it in the long run continually you will not require more data. But their paid version is pretty good and worth a try.

9. Moz Link Explorer

Moz Link Explorer is another great tool to analyze your site’s backlink profile. I used it in the past, and it was too slow to crawl links, but later, they started their link crawling and indexing quicker to give data quickly. I mean when you get a backlink for your website, the Moz Link Explorer takes many days to show in their index when you check for backlinks of your site. But, later they made things faster, and since then, I started using it. Based on links, Moz provides DA=Domain Authority and PA = Page Authority metrics to know how your site is performing.

The best part about it is it gives you a Spam Score to your site which helps you know how much spammy or shady links you have, and accordingly you take action to safeguard your site’s ranking.

10. Google Alerts

Surprised to see Google Alerts in the list? Though it is not primarily a backlink checker tool, it can be used to be vigilant towards linking backlinks of the competitor.

Here is how! You can set a trigger alert for the mention of your competitor and this would help because it is real time. An alert comes just as the mention goes live. I would also like to caution you that it does not tell about the previous activity.

You can set a trigger alert for the mention of your competitor and this would help because it is real time. An alert comes just as the mention goes live. I would also like to caution you that it does not tell about the previous activity.

11. Open Link Profiler

OpenLinkProfiler is another free backlink checker tool that you can try out today. It has up to 2 lakh backlinks report per domain. It’s the largest than any other analyzer even provides. The links are 90 active links so no outdated links are served to you.

12. Searchmetricssuite

Searchmetricssuite is another good tool for backlink analysis . It’s because it is available for analyzing 10 backlinks at a given time without registration. And upon registration, you get over 500 links. This is enough for a basic blog analysis otherwise you will be overwhelmed by the results.

13. SEO Spyglass

SEO Spyglass is a desktop utility rather than an online tool. It is the most recommended software to check the backlinks. It has updated its servers to index up to 15 trillion backlinks that are way more than Ahrefs and majestic SEO even. If you want the functionality to export link profiles you must buy their paid version which is available at a one-time fee.

14. Link Diagnosis

Link Diagnosis is a great tool that allows you to analyze the backlinks based on the do-follow or nofollow status of the links. Pretty handy!

15. Bing Webmaster Tools

Bing Webmaster Tools is offered by Bing in which you have to first verify your site, and you will get all the required data related to links, search performance, and much more. This is only good for checking your own site’s data as it needs verification. You cannot check competitor websites’ backlinks or other data.

16. Google Search Console

Google Search Console is very similar to Bing Webmaster tool as it also needs you to verify your site to view the data such as search queries, search performance, backlinks, and other data. You can analyse your site’s backlinks using this, and disavow bad links if any using their very own Link Disavow Tool.

Backlink Checker Tools Table For A Quick Glance

Backlink Checker Features Free Version Available
Serpstat Niche edits, competitor strategy analysis, live link updates, manual updates, backlink analysis Partial
SEMrush In-depth backlink analysis, PDF export, basic blog checks Partial
SEO Profiler Limited free link analysis reports Yes
Majestic SEO Trust Flow, Citation Flow, visualized data, historical comparison Yes
SmallSEOTools Backlink checking for specific websites, up to 1000 reports Yes
Ahrefs Real-time tracking, competitor analysis, DR, and UR metrics Partial
BacklinkWatch Uses Ahrefs crawler for indexing, a free tool Yes
CognitiveSEO Limited free reports, paid version available Partial
Moz Link Explorer Domain Authority, Page Authority, spam score Yes
Google Alerts Real-time competitor mention alerts Yes
Open Link Profiler Large backlink reports per domain, 90-day active links Yes
Searchmetricssuite Basic analysis without registration Yes
SEO Spyglass Extensive backlink indexing, desktop utility Partial
Link Diagnosis Analysis based on do-follow and nofollow links Yes
Bing Webmaster Tools Backlink analysis after site verification Yes
Google Search Console Backlink analysis after site verification Yes
Editor’s Pick

I have been working as a blogger, writer, and SEO Analyst for more than a decade. I have used almost all of these tools and many others as well. Based on my years of  SEO experience, Serpstat and Ahrefs are standout tools for analyzing backlinks. Serpstat offers user-friendly insights and live updates, while Ahrefs excels in live tracking and detailed metrics. Both are top choices for boosting website authority and rankings. Choosing between them depends on specific needs, but both are top-notch for managing link profiles effectively. Moreover, all the tools are good and can be good for specific needs.

Over to You

This is my listing of the top 15+ free Backlink Checker tools to provide you with the best backlink analysis of your site and also of your competitors’ sites. Use these free backlink checker tools to get your SEO better and more targeted. Which is your favorite too? I would love to hear about that in the comment section. I would also provide a detailed tutorial on the tool that most readers chose.

Which are your favorite free backlink checker tools from this list? I would love to hear about that in the comment section. I would also provide a detailed tutorial on the tool that most readers chose. So please tell me about it in the comments.

About the author

Atish Ranjan

Atish Ranjan is an established and independent voice dedicated to providing you with unique, well-researched and original information from the field of technology, SEO, social media, and blogging. He has in-depth knowledge of computers and tech as he pursued computer science.


Click here to post a comment

All the data shown above will be stored by Techtricksworld.com on https://www.techtricksworld.com. At any point of time, you can contact us and select the data you wish to anonymise or delete so it cannot be linked to your email address any longer. When your data is anonymised or deleted, you will receive an email confirmation. We also use cookies and/or similar technologies to analyse customer behaviour, administer the website, track users' movements, and to collect information about users. This is done in order to personalise and enhance your experience with us.

    • Agreed. That was one of the best tools I ever used and I was sad when they discontinued. Thanks for reminding about it.

  • Ahrefs is the tool I generally use for backlink analysis, but I also do have a copy of SEO Powersuite, so I also use SEO Spyglass sometimes. Btw, great post Atish. I’m sure this list will be helpful to many out there, thanks a lot for sharing 🙂

    • Hello Priyangshu,

      Welcome back on my blog. Ahrefs is indeed a nice tool. Good to know that you are using other tools like SEO powersuit and SEO spyglass.

  • Hello Atish,

    Wonderful list of backlink checker.

    I have already used few tools mentioned here. Looking forward to use others too.

    Thanks for sharing with us. Keep it up.

    Have a wonderful week ahead!

  • Hi Atish,

    Wow…what a great list of back link checkers! I tried a few myself and received lots of information. I found that people were searching my name more than my blog’s name. Hmmm..very interesting.

    Thanks so much for this. It provided excellent information I needed to see where people where coming from.

    Thanks so much!


  • Hi Atish,

    Its a great list of backlink checker. I knew only five out of these 25 and I am using few of them. So far, SEO profiler is good. Let me try the other tools you have mentioned.

    Thanks for sharing. Have a Great week ahead

    ~ Umapathy

  • Hey Atish,

    I have to comment you on this blog post. I have never checked who was linking to my site but it’s definitely a great idea to look into this. I definitely appreciate the list of backlink checker tools you provided here! Thanks for sharing this valuable information and I hope you had a great weekend!

    • Thank you so much for checking out my post and leaving your comment Sherman . I had a great weekend already and wish you will be having a great week ahead.

  • Hi Atish,

    Thanks for the big list of Backlink checker. I generally use SEMrush, Ahrefs, Opensiteexplorer, backlinkwatch etc. to check my blog backlinks. Found some new tools here and hope those wil works better.

  • Hi Atish,

    I’d say that it is a great list of backlinker tools. Yes, a good backlinker tool is needed to check our backlinks and our competitor’s links too (as you said). I use few tools like Opensiteexplorer, Smallseotools, Alexa but unaware of many which you’ve listed here. Thanks for consolidating these useful stuff for us, keep writing 🙂

  • Hi Atish,

    Great Post !!!

    I was searching in google for backlink checker tools, But your post has given the comlpete list of all backlink checker tools.

    The tools that you’ve listed is according to any rankings ? or just simply listed. And to your opinion which you could recommed for newbiees like me.

    Thank you for your help in need !!!

    • NO, Its just simply listed. numbering is just general! I mentioned ahref, majestic and webmeup lower in the article but in my opinion they are the best.

      So there is no ranking criteria while numbering these! Thanks for asking this Shiva.

      And yes, Welcome to Techtricksworld.com!

  • Hi Atish,

    Wow, I figured there were a lot of sites out there that would check for backlinks. I knew of several of them but didn’t know that there were this many. Of course with so many programs and services out there today I’m not really surprised by this number.

    I had heard a lot about WebMeUp but thought I had heard they did away with their free version. I had never gotten around to check them out when I was told this. Might have to stop by anyway and see for myself. I think I’ve run this some time back and definitely not lately.

    Thanks for this great list, very helpful.

    Hope you’re enjoying your week.


    • Hi Adrienne,

      Glad to see you back again on my blog. Yes the list is big and I guess there might be many more but these are few good ones. Webmeup is cool, I love it. Yes the week is going fine with me, hope you are enjoying your week too.

  • Hi Atish,

    Thanks for sharing this complete list. One of the easiest posts to write, and also very valuable to readers, are those on tools and sharing sites to give bloggers a better fighting chance at succeeding with our blogging adventure.

  • Hello Atish,
    Backlink is the backbone of everyblog ranking on search engines, not just backlink but quality backlinks though.

    These tools you’ve mentioned here are quit helpful if we utilize them properly, we can also use most of these tools to track our competitors backlinks, that will really help us too.

    I’ve used some of this tool, like Majestic SEO. And it’s really nice, I hope other are gonna be nice too.

    Thanks for sharing, and do have a wonderful day ahead.

    • Agreed! backlinks are still the backbone of SEO process. Also agreed that quality backlinks are important rather having thousands of bad links.

      Thanks for sharing your views out here Larry. Keep visiting TTW.

  • Hi Atish

    Very useful list of back link checker.

    While reading the post I was recalling my initial days of blogging when I hired back link creator geek to create thousands of back links for my client’s website. He did the job in just one week and after that how I suffered from low quality links is another story.

    In first paragraph of your post you referred the Matt and told the entire philosophy of what is a natural link which each blogger should try to acquire.

    Practically if one is in techie niche and go to a blog of health niche he will hardly give value in his comments there. Despite getting a link it won’t work for him and may prove counterproductive if he gets so many irrelevant links.

    Still many struggling bloggers take minute things of SEO so light because they don’t put impact quickly and take time eat the growth of a blog. If someone wants to do blogging in the long term he must avoid saying it is not much important at least while doing any kind of SEO thing.

    Thanks for sharing a very informative post that deserves a bookmark for future reference.

    • Thanks for sharing what all have happened with you when you have hired a link builder. They usually count links and not the count on quality. I am against hiring link builders because they don’t do it carefully rather we, the bloggers should do it ourselves in natural ways.

      Thanks again Mi Muba for your comment and views for this post. Keep visiting!

  • Hi Atish,

    Sorry for being late to the party, but I think you know why! The ABC keeps me SO busy, and I am glad I finally found the time today, being the weekend 🙂

    This is a wonderful list of backlink checker tools, though I am afraid most of them I’ve just heard of while the rest are all new to me. I guess I have never really tried building backlinks from such tools nor ever checked them and prefer going the natural way, and so far going good. Perhaps it’s a slow and gradual growth, but a sure one I guess. But I’d surely be keeping this post bookmarked for the time when I would pay more attention to checking my backlinks, when I get a little free time at hand.

    Thanks for sharing. Have a nice weekend 🙂

    • Thanks for views Harleena! Blogs don’t need so much of backlink practice, only the ON page SEO is well enough but when you are given a website to do SEO then you have to build good number of backlinks for that!

      Visit most often on my blog Harleena!

  • Hi Atish,

    Backlinks are certainly the most essential element in SEO. Although I have done any kind of SEO campaign yet but I have tried almost half of these tools just to familiarize myself with them. This list will come in handy whenever such requirement comes.

    Thanks for sharing 🙂


  • i have used Backlinkwatch, Small Seo Tools and Majestic SEO Tool so far, and i think Majestic seo tool is the best one but it does’nt mean other tools won’t work.


  • These are nice tools to find the backlinks but not all that great. Majestic, ahrefs,webmeup, are great indeed. Thanks for the list.

  • You make some very good points, and it is the reason that building backlinks to a site is perhaps one of the hardest parts of an SEO strategy.
    It is also the reason why promises of thousands of guaranteed backlinks should not be believed.

  • Thanks you for the wonderful list of Free Backlink checker, my site is new and just wanted to find how many backlinks i got. And your list of links really helped me

  • Very good & informative post. I prefer to use following backlink checker tools- SEMrush, SEO profiler, Site explorer Info, Small SEO tools, Ahrefs, Backlink watch.

  • Hi,

    Thanks for sharing the SEO tools.

    I’ve personally used Traffic Travis and found the keyword research and the rest of the tools there very useful.

    I also use Stats Crop which shows your backlinks and a lot of other useful information about a website.

  • Great list thanks for sharing. I know few of tools but the list you provide you have few which i were not aware. I like Ahrefs tools.

  • Very Nice and detailed information regarding Seo TOOLS. Best article that i ve ever come across related to SEO tools.

  • Very Nice collection of SEO backlinks tools you have provided. I mostly use smallseotools.com & majesticseo.com to track the number of back links of my blog. But i think Google Webmaster Tool does great too.

    • Thats good to know Edward. Webmaster tool has no match but with it you can check only for your own site which is verified with webmaster. I mean you should be a verified owner to check the details of the site.

      Thanks for coming by Edward.

  • Nice list. I am using Raven SEO tools for checking my competitors backlinks. Its free version is good. Why you haven’t include that in your list? Else thanks for the new suggestions!!!

  • Hi Atish,

    Greetings from Secunderabad

    Great List Here!

    I really missed this post!

    Thanks for sharing these useful list.

    I am already using few of them, and

    I want to try the other links too!

    May you have a great week ahead

    Best Regards

    ~ Philip

    PS: I found this curation link on the pages of Inbound [.] org and i up-voted it and shared a comment too! 🙂
    Thanks again
    ~ Phil

    • Thanks for checking out this post, Philip. Glad that you found it via Inbound. Also, good to know that you are already using a few of them. Thats great.

      Have a nice week ahead mate.

  • You have added almost best all paid and free tools for checking Backlinks 🙂 I use SEMrush for Backlinks.

    Well, there are some Android and iPhone apps are also available for check Backlinks you should research and covers Best Android Backlinks checker.


  • Hi Atish Ranjan,
    You say about 25 Backlink checker tools. it very helpful for a new person who learn about seo. I am new person in seo world so it is very helpful for me.

    Thank you for wright it and i think next you wright more details like this and other subject.

  • I love Semrush and they recently added the backlink analysis feature. It is very accurate. I also use ranksignals because it is free. I think you add backlinkwatch.com, it is free but not accurate.

  • I love ranksignals tool it’s pretty good and free… I know Semrush is good but it’s Required Credit or debit card and that’s main problem…
    and Thanks for sharing Another 23 Tool…

  • Hi Atish bro,
    This post is really very helpful for a new entries SEO professional like me. Thank you very much for sharing your knowledge with us. I have got huge benefit from your guideline.

  • Hey Atish,

    The number of backlinks are proportional to the growth in the Alexa ranking. But there are many poor quality backlinks which should be removed.

    The tool you have mentioned above can help the bloggers to know the backlinks of their website.
    Thanks for sharing with us.

  • Hi Atish! I’m new to SEO that’s why when I first heard what backlink checker is, I don’t know what does it do. But now, your post made me understand it. I also tried using some of the backlink checkers in your list and I’ve got to check some of our competitors. Thanks for sharing this awesome tools. Your article made me understand it well.

  • Loved this detailed post on free backlink checking. I’ve been using premium tools to check and analyze backlinks and I must say this post is really helpful.


  • Hello Atish,

    I use Alexa and Ahrefs, and they work great for me.

    I’ll be exploring some of the other tools you mentioned above to see what more weapons i can add to my arsenal.

    Thanks for sharing.

  • Thanks Atish for sharing this awesome post.

    All of the tools you covered in a single post. I love the way of your writing. Now no need to find any other post related to backlink checker. I bookmarked your post because it’s too long and will complete the reading on coming Sunday.

    Can you please also share some free duplicate content checker tools?

    • Hello Nidhi,

      Good to know that you liked the post.

      Free Duplicate content checker tools are:
      And many more are there.

  • I have checked google webmaster tools but it shows a very few sites, where some other online sites like href show more sites. Why is not google tools not listing those sites? Or is there any time period after which they will be listed?

  • I am using SEO Profiler. It gives me the best result than any other tools. I can filter and export back-links for my competitor and get the perfect result from it. Thanks for your suggestion.

  • Hello Atish,

    Wow! Thats great post like always. I am using SEO Profiler. the backlinks of my site as well to keep an eye on the competitors site. Great to know that there are so many other options.

    Recently I started blogging, I am very confused about BackLinks, how to check the back links?

    Thanks bro for sharing other tools.… Happy Blogging 🙂

  • Hi Atish Sir,

    You have shared a amazing article. I was finding a such list of backlink checker tools. Really these tools are awesome. Specially seoprofiler it is very good. Thank you Atish Sir.

Pin It on Pinterest