I have been talking a lot about link building lately because I am getting great results for a few of my projects. I have written blog posts about Link building strategy and link building mistakes recently. I have shared a blog post about free backlink checker tools as well. A few days ago, I got an idea to list all the tools that can assist you well in your link building campaigns. And, today I am here with the post. If you don’t know what are backlinks, do read the posts that links I have given above to have a good knowledge about it first, and the jump back to this blog post to know the tools that can help you with link building.
Link building is an important part of search engine optimization. You can implement various ways to build and earn backlinks for your websites to improve their search rankings in top search engines. As we need some tools to carry out any strategy effectively. Same goes with link building too; there are tools that might be helpful to run your link building campaign smoothly and efficiently.
In this blog post, I am sharing 14 link building tools that can help you ace your link building campaigns with unmatched ease and effectiveness:
This tool is of very superior quality and ensures better blogger outreach. It is good in generating prospects, and its management is just It does a lot of number crunching for the blogger so that he is focused on doing quality work instead of banging heads with the data and statistics. It scans prospects faster and generates essential social metrics for providing better visibility to the website owner or blogger.
It filters prospects and adds contacts to the campaign real fast and allows easy navigation through the prospects database. It is voted the best by many users of SEO tools.
It is a quick potential link target generator. It can scan various websites at once and can provide you smooth and quick solutions for building links for the guest blogging, niche directory submissions, and various contests. It saves lots of manual efforts and grant handy solutions for the link builders who need some reliable ways of generating good quality links.
3. Google Docs
Google Docs is not a primary link building tool, but it can help you great because you can manage, organize and collaborate the data with ease. It provides readymade help for data management.
A variety of built-in tools come with Google Docs that allow the web promotion specialists to crunch metrics, and leverage URL fully to manage links. Contact management is another lovable feature provided by this most trusted support for building links.
This is one of my most favorite tools to analyze backlink profile of It lays a lot of stress on batch analysis. Ahrefs maintains largest backlink index and is updated every fifteen minutes. They have an in-house crawler that guarantees updated results. It provides you lot of data to manage the PR-driven campaign. This tool also provides you analytical feedback on how your content is being spread and perceived in Social media so that you can take steps to ensure better and wider reach.
Ahrefs shows you the origin of the links and helps you identify better quality domains that you should target for creating links. The tool is of great help in researching and downloading the information in the desired format. It can help you handle millions of rows of data without any hassle.
I mostly use this tool to keep an eye on my blog’s backlink profile. And sometimes I use it to collect linking data of competitors to do reverse engineering.
This is an advanced rank tracker and helps you have more precise results instead of mere estimations of rankings. It has extensive analysis based database that helps you ascertain the cause of ranking and find the solution in the form of better link targets. It eliminates all the problematic issues that allow you run your link building campaign smoothly.
You can use this link building tool to find the correct exposure of your site on social media. Another improved feature is that it takes into account all the gadgets across which the search for your website is made giving you real and more authentic picture of your site performance.
Google Webmaster tool has all the information about how your website’s content is interlinked. It also gives the data of all the incoming links to your site that is great. You can do an analysis to find out whether all the links are good, or a few are from bad neighborhood sites. According to the analysis, you can improve your website’s backlink profile by building more quality links and disavowing the bad links.
Search query feature allows you to analyze clicks that take place in Google Search. You can get alerts on critical errors and also helps you find out of Google is understanding you in the exact way as you want it to.
7. Majestic SEO
Majestic SEO tool is pretty similar to Ahrefs. It gives a clear picture of the origin of links that lead to competitor’s site and helps you understand how to achieve the similar kind of link pool for your website as well. Thus, by helping you identify new sources for building links, this link building tool is an excellent support for driving a lot of traffic to your website.
It is one of the link building tools that are aggressive in generating reports and charges certain amount to the user instead of the detailed analytical report provided.
It helps you increase your focus on anchor text, linking domains and inbound links thus helping you understand your link ecosystem better. You require upgrading to paid version so that you can get a full record of how the website is performing at social media platform regarding building links.
The best thing about this tool is that you can compare your website with your competitors websites regarding DA, PA, Domain linking in, etc.
9. Raven Tools
It is one of the most known SEO tools among people involved in online marketing and promotion. It has a nice link-building interface to help you monitor your outreach efforts. The Link Manager tool integrates with Site Finder and Backlink Explorer to allow you to queue links for outreach, and it is just a few click work. The tool makes use of the knowledge about the quality of keywords and suggests better density structure too.
This link building tool has some very advanced features in addition to general link checking and backlink assessing utilities. It has a unique feature of automated link processing. It also enhances competitor link profiling by giving clear picture instead of mere guesswork. It provides readily assorted pool of prospecting links and offers you ready-made list when you don’t have time to build a fresh link pool of its own. Ontolo is pretty similar to Raven tools.
This is a comparatively newer addition in the market for link building utilities and analyzers. The tool is supposed to carry on the legacy of Wordtracker that is already a reputed name in the world of web analytics. This tool is way cheaper than other reputed link builders and has discrete reporting features, keyword suggestion feature and backlinks analyzing features apart from providing useful information about relevant domains and URLs.
It combines the on-site optimization techniques with link analyzing feature. The tool also manages relationships between the web properties and its competitors. The program has tailor-fit programs that suit the requirements of experts reveling in the art of SEO management at different levels. It also metes out free licenses to professional bloggers contributing to various industries. So, add this tool to your arsenal if you value quality above anything else.
This tool focuses on comparative analysis of competitors against the target site. SEMRush helps you understand how competitors have planned branding campaigns, organic and paid research campaigns and also which sites and domains they have used for building links. They provide services like site audit, social media campaigns and position tracking. Their tools comprise of graphical analysis, domain-to-domain comparison and keyword density and prominence checker.
You can have a look on a blog post by Searchenginewatch in that they have said how it can boost SEO in three simple ways.
This link building wizard has one of the biggest indexes of external backlinks. It is one of the most happening tools where billions of URLs are crawled and reported daily. More than 15 billion links are added The tool is available free for starters.
This tool suggests correct as well as significant backlinks for any site. It also provides precise knowledge of which links can deter a website’s presence. Thus, you can call it a smart back-linking master. Read WebMeUp review we have published long ago.
My friend Nikolay has a list of 100 different SEO tools on his blog that you can check here.
Tools are always great because it helps you carry out things in more efficiently. These are a few great tools that I have been using for various projects, and getting my works done effectively. Thanks to these awesome tools that are helping well in my link building strategies.
I recommend these link building tools to you as well if you are into link building. I hope you will enjoy working with these.
This is a small list of link building tools that I have shared as per my knowledge and experience with these. I would like to know which tools you are using for the link building campaigns you are working on.