Ezoic Review – Automatically Increase Your Site’s Earning – 2023

If you are a blogger and looking for the best information on how to increase your level of ad revenue on your site, Google AdSense alone may not be the right choice for your needs. That can perhaps be where Ezoic would prove to be one of the thoughtful options. A Google-certified partner, it has been rated to be one of the largest ad testing platforms. In fact, Ezoic has been one of the prime ad platforms that are being used by at least 98 to 99% of the publishers. 

Now, let’s talk about Ezoic in more detail.

With that knowledge in the background, we thought of offering you an impartial Ezoic review and help you understand the benefits. 

---

What is the Ezoic Ad Tester?

---

Ezoic is the Google certified Ads partner service that helps you in monetizing your website by showing ads. So far so good and you will find it offering you a lot of features that is great to help you increase your earnings.

To define it exact, Ezoic is a platform that has many features besides monetization such as caching, site speed, GDPR, video etc. To explain further they work with ad networks, exchanges and other header bidders to serve the actual ads. But don’t misunderstand Ezoic as an ad network because they are not actually working as a network but instead help optimize the ads that come through from various ad networks. A common definition for an ad network is a company that connects advertisers to Publishing website. And,  Ezoic work with many such ad networks to ensure the best and most paying ads are served. This mainly happens with Google Ad Exchange (Adx). So Ezoic is between the ad network/ ad exchanges and the publisher.

Unlike the other traditional ad networks, Ezoic uses its own machine learning capabilities that can be useful and helpful in testing different placements for the ads as per the browsing pattern of the user. This will mean each of the users visiting your website will find the ads in different locations on your site. 

Ezoic stands apart from the other ad networks where you would find it using data-driven machine learning technology for optimizing which ads are shown and at which location. The platform is designed in such a way that you will have access to the more earning potential for Ezoic and the publisher. In fact, you can be assured of earning more when using Ezoic than when using Google AdSense. 

What makes it an even more exciting option is that it lets you get access to an enhanced experience with a free subscription. When you look at the advantages that Ezoic offers you, the fact that it is completely free should be what makes it a great option. 

What are the prerequisites for Ezoic for working with your site?

Getting approved by Ezoic can be a little difficult. The ads network platform does have a few system requirements that your website should satisfy. 

---

Here are a few system requirements of Ezoic that you can check out:

---

Website traffic

Ezoic expects your website to have a minimum of 10,000 visitors a month. Ezoic is a data-driven software and it would require a larger sample database that it can work with. While it works with the lower traffic, you may not get the best results and may not help you increase AdSense earnings. 

However, if your site meets the other conditions, and your site has a good quality, you can expect to get approved even when you have lesser traffic. 

Compliance with Google

Ezoic being a Google-approved publishing partner does need your site to be compliant with Google policies. Some of the policies that you need to focus on can include:

An existing AdSense account {Not Actually Needed}

Having a Google adsense account is good but you can apply for Ezoic even without any Adsense account. However, your site should be in good standing and adhere to Google Guidelines. If you have an Adsense account already that is great too.

Approval for Google Ads Exchange

To be eligible to work with Ezoic, you need to be approved on the Google Ads Exchange. In fact, this would be much needed if you have no Google AdSense account. You do not need to have a Google AdSense to get approved for an Ezoic account. 

However, once you are approved by Ezoic, you need to apply and get approved for the Google Ads Exchange. In any case, since Ezoic is a certified Google certified publishing partner, you have a bright chance of getting approved by Google Ads Exchange. 

Quality Content

Make sure that your site has quality content. The content on your site should be informative for the users. Avoid having superficial content. The service does not have any eCommerce sites onboard, but works if you have a site based on an eCommerce site. That would mean, Ezoic can be a great choice for your Amazon affiliate sites. 

---

How Does Your Site Connect with Ezoic?

---

To begin using the service and begin serving Ezoic ads, you need to integrate your site with Ezoic. Ezoic does provide you access to several options to help you integrate your site with Ezoic. You may use the option that best suits your preferences. 

Cloudflare

If your site uses Cloudflare, that would be one of the excellent options to help you get access to Ezoic. You can add the Cloudflare app to your Ezoic dashboard and then follow the instructions to integrate your site into Ezoic. 

DNS Servers

This is yet another excellent option to help you integrate your site with Ezoic. This will not affect your web hosting in any way and will work seamlessly with your Ezoic profile. Your traffic will flow through the Ezoic platform if you use this method.  In this, they will share their DNS server to update in your Domain Control Panel.

WordPress Plugin

Most of the blogs are hosted on WordPress, and using a WordPress plugin can be a great option to help you integrate your site with Ezoic. You can find the plugin in your WordPress repository for providing you access to an enhanced experience. 

Code Snippet

This has been considered to be the least preferred option for integrating your website with Ezoic. It involves pasting a small code in your site header. This method may be a good option if you are using a free blogging platform such as Blogger. 

---

Does Ezoic Promise Good Earnings?

---

I have already shared the screenshots to show you how it has increased my site’s earning. So, the answer is, Yes, indeed! Ezoic ads do offer you a better earning when you compare it to the standard mode of earning from ads. If your site meets the minimum requirement to go onboard the Ezoic platform, we suggest you to go for it. You can definitely earn more from the ads network. 

In fact, several users and bloggers have testified to the fact that it even works on the websites that are not advertiser-friendly. That would mean if you have a site that has been optimized for ads, you can be assured of a lot higher earning potential. 

In essence, Ezoic can be a great option if you are trying to find a way to increase the ad earnings. If you are not happy with the ads earnings even after using Ezoic, you can simply turn off Ezoic and your backend or even your AdSense performance will remain unaffected. In any case, we would recommend testing the performance of Ezoic for a couple of months and analyze the earnings. 

---

What Benefits Does Ezoic Provide You?

---

If your sole source of making money on your blog is through ads, Ezoic should definitely be the right choice for your expectations. It does provide you access to a host of advancements and benefits. 

Let us check out a few of the prime features that would make it a great choice: 

Now, if you are not sure how to get started, then click here to join Ezoic, and read this guide as well. In fact, you will be provided with an Account manager who will help you set everything up for your site. You can watch this video to know more about setting it up.

Conclusion

Well, that was perhaps what you wanted to know about Ezoic and the discussion here should definitely have helped you pick it for the sheer benefit that it offers you. From our personal experience, we have found Ezoic to be one of the excellent options ever and have indeed benefited from it. 

In fact, there is no harm in trying it out as it is free and you can always sign out if you are not satisfied without affecting the performance of your site. The Ezoic review here should help you understand the basic concepts of the ad platform and make the most out of it.