StickerRide, a mobile application and on-vehicle advertising channel, has announced plans to venture into the US market starting with the vibrant city of Los Angeles. The entry of StickerRide is seen as a long overdue measure to give the on-vehicle advertisement market the digital update it so urgently required.
So what is all this StickerRide hype about? Well, StickerRide is basically a mobile app and advertising platform where brands connect with drivers to create an effective on-vehicle advertising channel. It helps drivers earn the much-needed money for gasoline, parking, car wash and other car related expenses when they become brand ambassadors and drive around with stickers promoting their favorite brands stuck on their vehicles. StickerRide is the first on-vehicle ad platform with a worldwide reach. It is currently used by over 40,000 drivers globally and by top brands, including P&G and of the biggest banks of the Eastern Europe. The company was founded by Mikhail Marchenko, Gleb Timofeev, Rasul Akhmedov, and Egor Maveev in 2013.
StickerRide brings a much-needed digital update to an industry that has remained unchanged for decades. Advertising on cars didn’t begin yesterday, but unlike other forms of advertising, there has never been a reliable way to measure the effectiveness of on-vehicle ads. The industry has through time operated without any meaningful analytics and other tracking measures. For advertisers, buying vehicle ads is akin to shooting darts in the dark as one hardly ever gets a way to track the vehicles, much less find out the conditions of the car in real time. In most cases, ads appear in some old dirty car traversing very irrelevant locales. Such scenarios, which are quite common, will often damage a premium brand rather than promote it. The outdoor advertising market has actually remained dormant for a long time unlike its counterpart in the online world. What advertising on cars really needs is modern digital tracking technology, which is what StickerRide brings to the US market.
StickerRide will bring order to the on-vehicle advertisement industry in the US. It aims to bring transparency to the industry making offline advertising as efficient and interactive as other popular online advertising platforms. The process behind StickerRide operations is quite simple. Drivers choose their favorite advertising campaigns, install stickers on their vehicles, and drive as they usually do to start earning points for every mile covered. Once the stickers are installed, the drivers become brand ambassadors promoting their favorite brands to a targeted audience. They can even earn more points by participating in quests and flash mobs.
The advertiser, on the other hand, can track the vehicles and get all the important information and reports in real time. StickerRide provides all relevant data about a given campaign including the vehicle’s cleanliness, miles covered, which section of the city the car is currently located, and much more. In the US, StickerRide seeks to target B2B advertisers including media buying agencies, creative agencies, popular brands, and the general business community. For drivers, the company will target active car owners who can download and use the app effectively.
So, whether you are an advertiser or a driver you must check out StrickerRide to make a deal.
Being a driver you have good opportunity to earn fast cash just by putting advertising on your car.
And, if you are an advertiser, you also have a great opportunity to find the best deals on car advertising in
Don’t wait, go check out the StickerRide here?